Time TO Celebrate

In 2022, Buddha to Buddha is driving culture at the precipice of the jewellery industry for 25 years.

This upcoming year, we celebrate the brand’s rich history and look forward to what’s next.

The campaign seeks to convey a feeling of optimism and hope for the future, whilst

celebrating the past years of craftsmanship, (inner) change, and the symbolism of jewellery.

Buddha to Buddha's anniversary campaign celebrates 25 years of braving the storm.

Referring to life as a storm, we call attention to the ups and downs of the past. We learned how

to deal with the wind, turned challenges into opportunities, and found calm amidst the chaos of life.

To shine a light on the symbolism of the Buddha to Buddha, we use the metaphor of an anchor

for jewellery. An anchor keeps us grounded at all times while providing strength and support.

Brave the Storm.

Embrace Life.